bluesky


14
Mar 26

The ‘Propaganda Peloton’ paper

The rare Saturday post here coincides with the second and final day of the International Association of Communication and Sport’s summit in Dublin, Ireland. I spent almost the entire night finishing up the slides and notes for my presentation today.

I did get about two hours of sleep, and arrived at the conference just in time to see a morning session that included a presentation by one of our former professors, and also her daughter, who is a law student at Syracuse. I have photos of that young woman as a very little girl, and have now watched her give research for a few years. She’s been studying Name, Image, and Likeness in the NCAA and I’ve been trying to make the case that she could graduate from law school and carve herself a substantial niche in that brand new area. Whatever she does, she’ll be brilliant at it, just like her mother.

Later I gave my last presentation of the conference. This was actually inspired by someone else’s paper from last year. I sat in a conference room in Chicago and jotted notes last March and thinking I could do a similar, but different work. I had a topic that no one researches, one only barely discussed in the popular media.

And, then, last September, la Vuelta a España took place. There, and in the months to follow, we had an instance where sportswashing most decidedly did not work. So I talked to one of our friends and Sports CaM colleagues, Dr. Julia Richmond. I knew the story, but she knows propaganda. We batted it around, and she figured out precisely the way we should frame the work.

This version of the research was titled “Propaganda peloton: Sportswashing in professional cycling.”

If you need a citation: Smith, K.D. & Richmond, J. C. (2026, March 13-14). “Propaganda peloton: Sportswashing in professional cycling. [Conference presentation].” IACS 2026 Summit, Dublin, Ireland.

So today I gave our little example of how and when and why sportswashing didn’t actually work. (It usually does.) All it took was the specific circumstances of the sport of road cycling, like the lack of liminal space between fans and athletes, a history of protest, a route through the Basque country and one other thing …

I’m presenting this paper at #IACS26 in a few moments on behalf of @rowanuniversity.bsky.social and The Center for Sports Communication and Social Impact.

If you were here you could hear how the story turns out.

If you are here, it’s in room E206.

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— Kenny Smith (@kennysmith.org) March 14, 2026 at 9:43 AM

Usually, sportswashing can be successful in road cycling. There are a lot of multinational petrochemical sponsors now. There are nation-states sponsoring teams. (Indeed, I used one of those to make a point in this presentation about budget disparities.) And while it can work in those other cases it didn’t work here because of genocide. By November, the Israel Premier Tech team was being denied entry into other races, riders were breaking contracts or outright retiring, IPT stepped away as the sponsor of the team in question a year early. Their owner also parted ways with the team.

And wouldn’t you know it, in the audience for this presentation was someone who knows all about this, and another scholar who has a friend that, until last year, drove for Premier Tech. But it’s interesting, and it worked because of what Richmond did to make it happen. I hope someone in the room knows her and tells her how I was bragging on her. She couldn’t be there, because she had to attend a wedding in the Caribbean.

He said jealously, in Dublin.

That’s two years in a row I’ve presented cycling research at this conference. I’m going to develop a reputation for doing that if I keep this up.

The IACS conference ended today. I attended a bunch of great sessions, met some lovely new people and saw some friends for all too short a period of time. Some of them we’ll see at next year’s conference. Others we won’t see until the conference goes abroad once again.

My lovely bride, who is the executive director of IACS, helped put on a great conference. Their largest ever attendance, despite this dumb new war in the Middle East keeping about four percent of the participants from attending. It was also their first hybrid conference with the people from Sport and Discrimination. And everyone seemed to have a good conference. Some of the board members celebrated at Il Corvo, a little four-star Italian restaurant just across the street. Because I know people, I was invited for this little dinner. I had the carbonara, which is a good litmus test for an Italian restaurant. If it’s good, you can be comfortable ordering other things on the menu. The carbonara was good. I guess we’ll have to come back again.

Poor me.

More on Monday, when we’ll be spring breaking.


13
Mar 26

The ‘That’s It, That’s it, I quit!’ paper

At the International Association for Communication and Sport summit my lovely bride and I presented some interesting and unique research. We met the friend of some friends and he was telling us about why he quit playing fantasy sports. It was an interesting conversation and led to a pretty basic research question: why?

It turns out that while there’s a reasonable amount of scholarship about why people gamble and play fantasy sports, there’s not a lot of work done studying why they quit. So we’re cornering the market. And here’s the first bit of that work, a pilot study. We told some of the best sports media scholars in the world about it today. She discussed the quantitative part of the mixed-methods study, and left me to discuss the qualitative themes. Here’s some of the takeaways, which I’ve already shared on Bluesky.

This version of the research was titled “That’s it, I quit!: An analysis between the relationship of quitting sports gambling and enjoyment.”

If you need a citation: Smith, L.R. & Smith, K.D. (2026, March 13-14). “That’s it, I quit!: An analysis between the relationship of quitting sports gambling and enjoyment.” [Conference presentation]. IACS 2026 Summit, Dublin, Ireland.

Just presented some new research with @laurensmith.bsky.social. Turns out there’s not a lot of work done studying why people stop playing fantasy sports.

Let’s dive in!

#IACS26

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

We met a guy who had strongly passionate feelings about why he no longer played fantasy sports. So we developed a mixed-methods instrument to study it. We approached this from a motivations perspective.

@laurensmith.bsky.social used PANAS and ENJOY on the quantitative side.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

We learned, from one person, that you can actually do some version of UFC fantasy sports.

We also learned, from other great scholarship, that gambling has the highest suicide rate of any addiction disorder (Vijayakumar &
Vijayakumar, 2023).

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

Lauren broke down the quantitative data, I unpacked a bit of the qualitative. We had 50 respondents, 37 identified as male, 12 as female. The slide below has a few standout answers. Most said they quit because of the time invested, loss of money, loss of interest, stress, changing life priorities.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

Eighty percent of the respondents could point to a specific incident that motivated them to quit. Most revolved around lost money, time spent, stress from building and dealing with lineups and, curiously, dissatisfaction with player performance and player injuries.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

We asked the quitters group where they spend their time now. Fully 60 percent said nothing about watching sports. Some 18 percent of them used specific phrase like “stress, attention, focus, relaxing.” Work, spending time with family, exercise filled in the time. So did video games and reading.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

Nineteen of the 50 respondents wish they had quit sooner. The rest said no. Only one person, as you see here, indicated any regret at not playing.

Thirty-eight percent said they’d play again. All of those said they would impose limitations and low stakes on their participation.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

We wondered if they missed it; 36 percent said they do not.

Of the rest, 30 percent missed the competition, 18 percent missed the social aspects of fantasy sports. Sixteen percent we categorized as other.

Almost all said what they DON’T miss is the stress involved or the time invested.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

Eight members of the quitters group said they’d spent more than $1,000 playing fantasy sports. The highest was $5,000. A personal appeal made them stop. They talked at length about how things have turned around for them.

One person self-reported spending 800 hours a year on fantasy sports.

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— Kenny Smith (@kennysmith.org) March 13, 2026 at 8:45 AM

Now if you’ll excuse me, after a day full of conferencing, and an evening full of networking and socializing with friends and colleagues, I have to finish my notes for tomorrow’s presentation.


19
Jan 26

Words everywhere today

It snowed a lot this weekend, but never amounted to much. Which is to say snow fell, and snow melted. Then more fell, and it, too, failed to cause much of a stir. Then more of its precipitory brethren swirled and twirled and danced and fell to the ground and made it just a little more soggy. Eventually, the ground started to catch on.

Oh, we’re supposed to let this stuff stay?

Those mounds beneath the trees held the snow first. I suppose it is always that way. So much mulch, so little insulation.

The second thing to catch the snow was this door mat. This is a mat with a warm greeting. But, just now, and since Saturday afternoon, it is neither warm, nor greeting.

By then, the snow was slowing.

When it stopped, or at least paused for a few hours, I thought I should get out and make use of the time. There was recycling to be done, earth to be save, habits to be fulfilled. So I loaded up the car. A big bin in the trunk, and a garbage can in the back seat. Both were filled with the mixed items, glass, aluminum, plastic. And in the front seat, and the rest of the back, cardboard.

The inconvenience center is on the other side of town, but late Saturday afternoon might be the time to make this trip. Two stop signs, and a red light. My memory of it is already unremarkable. But the inconvenience center was remarkable. The huge container for the cardboard sits in one spot, but the guy that runs the place had put some sort of netting over the top, which is their out of order signal. He was off down the hill in his loader, doing light machinery work, and, from that great distance, he read the confusion on my face. From inside the cab he gestured broadly — and he needed to, because he was far enough away I could barely see him. I had to walk all of this cardboard from over here to all the way over there.

We go to some lengths to save the earth around here.

This was the view from the road.

I went a town or two over and met an older couple. The man had some sort of light stroke, he said, so he had to move some of his tools that he can’t use well anymore. We were out in his oversized shed and I told him I was jealous. He has this whole place to work and if I want to turn wood into sawdust I have to rearrange the entire garage. I spend more time moving equipment around than cutting things up. He laughed, but didn’t offer me his whole shed.

He did sell me this wonderful little router table.

It’s obviously handmade, and done perfectly well for shop duty. There are a few joints in there that are more elaborate than necessary. I asked him if he made it. He said no. He named the man who did, as if I would know the name, but I do not. That man gave it to his friend, who gave it to this guy. And now he’s sold it to me. I’m the fourth owner of the table. Mounted to it is a Craftsman router.

I got it home, put the top back on the legs, tinkered with the router for a minute and put a piece of scrap wood through it, and it works. You can see the sawdust!

Pretty good deal, for $30.

And then, just as I said, I spent several minutes finding a way to fit it in the garage, and cleaning up a bit of sawdust. It was ridiculously cold, but when it warms up, some weeks from now, I’ll go out and experiment with it some more.

We were forecast for snow through the early afternoon on Sunday, and it snowed all day and into the night. When I took out the garbage last night, we had about two inches on the ground.

Or, as I put it on Bluesky …

I think I’m due a series of long hot steamy nights where the stars twinkle in time with the crickets and the bullfrogs. The sort of night that begins at about 10 p.m. and runs into the tomorrow after forever.

Anyway, I had to put on a coat and some light gloves and boots to take out the garbage.

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— Kenny Smith (@kennysmith.bsky.social) January 18, 2026 at 11:28 PM

All day today I spent on the work stuff, wrapping up the pre-term emotional roller coaster. The creative process for course development is just about as intense as anything else you can make. There’s curious excitement, then some real enthusiasm and joy, and then the self-doubt sneaks in as you continue on. This is a weeks- and months-long process. But all of that is behind us, because class is before us.

This weekend, then, I prepared my first message for the online class, where I will be teaching about the structures of social media. Yesterday I locked down the changes I am making to my criticism in sports media class. I am working in a bit of e-sports and trying to find a place to slip in some social media. I am changing up some of the assignment structures. It was an easy series of changes, but I find myself staring at calendars and lists and counting weeks and items over and over and over. You want to get the small things right.

So you can imagine how many times I reworked the smallest things, trying to comb out every error today. And, somehow, the more of that the did, the more of the roller coaster changed direction. Today, as I locked up the brand new Rituals and Traditions course I found myself very intrigued again by what this class might become. I added the last details of the assignment structure last week. Today I spend a good chunk of the morning and pretty much all of the afternoon building the page where all of this will reside.

Which is where the worry comes back in. Will it land with students? Will it work? Is it enough if I like the class? Will they learn as much as I will? Will they like it if they do?

Can I get this in a regular rotation?

Anyway, I need one more important thing to click into place for that class, and then we’re set. Starting tomorrow, we’ll ease into all of these classes. They’ll be off and running next week. A few days after that, this little break will be forgotten, we’ll be in the regular rhythm, and focusing on all of this fun learning until May.

It’s a lot of fun, even when it is a lot.

And this evening I got in a little ride. I chose an 18-mile ride around part of the island of Cozumel. We’ve been there, in real life, three times. I know this road well.

But I’ve never been on that side of the island. Never been on a bike there, with the ocean off my shoulder. It is difficult to imagine the desert island air, the stiff breeze, and the crashing waves in my coolish little basement setup. At least I had a fan in my face. I wonder where I’ll ride tomorrow, after three hours of dancing in front of classes. It’s funny how simply being underway frees the mind and opportunity.


12
Dec 25

When you have an artist in your home

The way our kitchen was designed, there’s a countertop to the left of the stove. It is a fine food-prep area which is surrounded by a little wall, about a foot higher than the countertop, which acts as a backsplash of sorts. The top of that is also designed as a countertop, and it occasionally holds a cup, or random junk I’ve put on it, or a cat. Beneath these countertops are seven drawers. Three of the large sizes (the random utensils drawer, tupperware and a place to store extra paper towels and ephemera which we’ll wonder about in 2029) and four of the smaller sized drawers, which hold things like Ziploc bags and kitchen towels and so on. This counter top does not end in a wall. Rather, it just sits there, across from the refrigerator. This is the main walk through of the kitchen. And on the exterior wall of those cabinets, facing the fridge, is a chalkboard.

It’s great for positive affirmations, silly messages, a creative place when someone brings a child over and, of course, our very own art.

My lovely bride made that. I suggested, after counting the reindeer, Rudolph’s nose. She went subtle there. I would have played it far too big.

Taking a cue from that, I filled in one tiny little spot later, just to complete the illusion, but also to say that it was a joint masterpiece.

But, really, there’s only one chalk expert in this house.

Grading the livelong day. I finished, last night, the work for my social media strategies class. I wrote them a nice note yesterday, as well. Nice, for them, meaning shorter than usual. I started in last night on grading the final in my Criticism in Sport Media class. A few last night, quite a few more today. I’ll finish tonight or tomorrow.

The exam involved them watching a particular episode of a sports show and answering a bunch of questions about it. Everyone is doing well so far. I am resisting the temptation to think I need to make it more difficult just because. (I could, but I never said stumping people was an objective for that class.) I do know how I’ll do about a quarter of it differently next term. It came to me in a flash today.

So, really, the last two weeks of that class have been hugely productive in figuring out what I need to evolve out of that course.

Also, earlier this week for that class, I compiled a list of accidental answers I received on their last reflection paper. I say accidental because we’d talked, ever so briefly, about how people who aren’t taking a class like this could benefit. How do you help them? So I posed a little question about that and got these sorts of answers. After I read the first few, I went back and started collecting them. If I had to code and characterize it, I would say students are really craving this. Those answers, across the whole of the class, ran five pages. I look at that document of gathered answers and think: we might be on to something here.

In my criticism in sport media course, I asked students to write about the class' value, what they would tell others about classes like this, and media criticism and news literacy.

I collected FIVE PAGES of excerpts. Students are very much interested in this. A sample …

#medialit #medialiteracy

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"(I)t makes you a stronger, smarter media consumer. It helps you understand the stories you love and it gives you skills that make your own writing clearer and more thoughtful. This course doesn’t just teach you about the media, it also teaches you how to think.”

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"(I)t honestly makes you smarter about the media you consume every single day…It gives you skills that go beyond sports like critical thinking, analysis, and awareness, which are all useful no matter what field you’re in. It’s one of those classes that actually changes the way you see the world.”

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"I discovered that media should not be viewed as neutral, but rather as a developed creation. This change made it easier for me to understand that media critique is a way of thinking that allows us to deal with an informative environment much more thoughtfully and responsibly."

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"I would recommend this class as one of the more important courses I have taken. While this course is centered around sports media, the content discussed in this course is relevant to anyone who consumes any form of media … This has been one of the most practical courses I have taken."

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"My appreciation for the craft and practice of media criticism has definitely evolved over the course. Learning different ways to break down readings and to think more critically while reading media has evolved my learning and understanding of media criticism."

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

"You should take a class like this because it doesn’t just change the way you look at sports media, it changes the way you look at society … Sports may be fun, but they also reflect big issues—power, race, gender, politics—and this class makes you recognize how important that really is."

— Kenny Smith (@kennysmith.bsky.social) December 12, 2025 at 3:06 PM

This, and the improvements I have planned for next term, make me excited to get back to this class again. Now, to convince people it should be a regular and permanent offering …


6
Oct 25

I hastily wrote some words I’m calling a poem

I can tell already, this is going to be one of those busy weeks. Next week, too, probably. Why not? Definitely this week. So it’ll be light here. Lighter than usual. And, already it’s so light you’d have to do a lot of reps to see any gains. But, hey, at least we have Catober — and that’s been wonderful. Click that link and you can see them all, and even scroll back through previous years.

Class prep today. We’re talking about … two stories in my criticism class. We’ll talk about storytelling in the org comm class. I know a thing or two about storytelling — or so I tell myself. The challenge is to distill something useful down into 75 minutes. Which is really about 50 minutes given the usual pace of things. But actually 40 or 45 once you put in videos. That’s one of the challenges, anyway.

I was thinking about news today, clearly.

A split screen shot tells the tale. One man’s words and a webcam in a two-box would win the nightly news.

If we still had value in the requisite things.

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— Kenny Smith (@kennysmith.bsky.social) October 6, 2025 at 4:49 PM

Another good idea might be a serial on local stories that don’t get broader traction (because 🤷‍♂️🌎🤷‍♂️) but still deserve your attention.

This could be a desk-reader sort of show, with some simple EGs and either the occasional local reporter or other topical expert for a bit of back and forth.

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— Kenny Smith (@kennysmith.bsky.social) October 6, 2025 at 7:31 PM

There’s a lot we can do in new ways that use successful older formulas. Perhaps not wholesale for reasons more than just IP and rights, but there’s a lot to be said about previous success stories. One of those things always has to do with what made them successful. It’s not always lighting in a bottle, but the lighting bolt of inspiration. What we already know works is pretty inspirational. Or it should be.

I went out to look at the fig tree. It produced no figs this year. No figs that I saw, anyway. So I guess we cut it back too far. I guess it is now just a tree. And a home to one happy little spider.

I wonder what that will look like by the time I get around to going back out there for my next inspection.

A few shots from a weekend evening bike ride.

On my way out, the sun was a golden clarion, a beautiful guide, a warning faster and more provocative than an hourglass. The sum was a lot of things on that ride.

In roughly the same spot, on the way back, a half-hour later, but on the other side of the road … the moon, which watched a blanketed horse chomp away at grass. We could write a poem about that.

Oh! Dear sweet friend of four legs,
many sugar cubes, and memories and years.

It will be chilled this evening, but your quilted blanket
eases my guilt when I am inside, and you are out.

The moon will keep you company,
and the fruit trees beside you will rustle.

The grass will be a sweat treat on your breath
when I come for your morning nuzzle.

I didn’t say it would be good poetry.

Just a bit up the road, there’s a lovely stand of corn. It’ll be plowed under soon, I’m sure. But there are still a few days left in which to avoid the rusted, brittle golden stalks and admire what’s left of the verdant shades of summer.

Fall, dear reader, is full of complexities. I’m lousy at dealing with them.

So, like I said, light week. But, here you still got four photos, a poem, and, of course, there’s Catober. You can get by with high reps. Just keep clicking that refresh button.