That was my class today, a big handful of slides on quotations and attribution. Nothing mysterious or earth-shattering, but since I uploaded it I thought I’d share it.
It was such a nice day we held our afternoon sales meeting on a park bench in the sunshine.
And then I went back to my office and shivered a while. It gets chilly in the evening and it is a late night since the student-journalists are putting their paper to bed next door in the newsroom.
In keeping the theme, then …
Journalism links: here’s a discussion on the future of journalism. The most important part thing to note about this panel discussion are the participants.
Here, meanwhile, is an open letter from the Dallas Morning News’ publisher:
* The newspaper companies that will survive will not consider themselves to be newspaper companies. They recognize that they are local media companies. They will distribute content on paper, through the internet, via the mobile web, through applications and any other way technology lets consumers access news and information. They will make themselves an indispensable resource of local news and information for citizens of the communities they serve.
* To be indispensable, these local media companies must provide relevant local content that is differentiated by the consumer’s inability to get it from any other source.
* This means that who, what, when and where are table stakes. They don’t provide a winning hand. Everyone has them. They are commodities. The differentiation will come from using the scale of the newspaper’s newsroom to give the consumer perspective, interpretation, context and analysis. It’s the columnists, the beat reporters, the subject matter experts that will drive value. It’s enterprise and investigative journalism that will be distinguishing.
It is, he says, about the newsroom’s scale, large customer base and monetizing that audience. And, also, getting mobile right. You have to be careful that you aren’t fighting the last war on some of that. But, he’s at least saying things you wouldn’t hear from a publisher a few years ago.
But, but, the iPad was going to save everything! Not really:
(Television show My Generation) — which followed the personal stories of nine friends through the camera of a documentary film crew — was shelved despite ABC’s My Generation Sync iPad App, which the network developed with Nielsen based on the ratings company’s Media-Sync Platform.
That’s just poorly worded. There was a show. The numbers were bad. The network canceled the show, despite the show having an app.
Just so long as ABC doesn’t blame all this on Apple. Steve Jobs would not like that.
Randomly, here are the final choices for the new Ole Miss mascot. Those aren’t good.
I hope I don’t have nightmares of walking sharks.
Black and whites in a bit.
