"Come on," whispered the old timer evocative of every town square in the land, "it's a better deal than those accordion folks gave ya."
Not a new model, not an improvement, an entirely new way to give you unadulterated pleasure!
I read a contemporaneous history about Carey pipes, apparently this one was the breakthrough. In 1952 pipe smoking changed, and the company is still introducing it by saying if you don't like the pipe, destroy it and send in the pieces. What a time to be alive, if you were a pipe smoker.
"Smoking is convincing," is such a great line. Definitely adding that to the personal lexicon.
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