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<\/center><\/p>\nIt promises to be a compelling matchup for a change. That’s the consensus opinion, though the “for a change” phrase might be a bit more singular. Perhaps the game will be more intriguing than the commercials which have underperformed of their own accord in the last few years.<\/p>\n
Think about those young viewers. They don’t watch TV anymore. The biggest TV event of the year, a cultural touchstone unto itself and the youths don’t get to see properly creative creative. <\/p>\n
I wonder if AI will come to ad agencies’ rescue one day. I wonder if they’ve already written an absurd ending to the Super Bowl. We’re probably due another one of those.<\/p>\n
Eagles by two scores. <\/p>\n
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<\/center><\/p>\nAt the Chick-fil-A drive thru on Saturday — we get lunch there on Saturdays, it’s a whole thing — we found ourselves behind a car with a wiper on the rear window. I held forth on the point and purpose of the rear window wiper. Once, when I was young and full of promise, it was important to be able to demonstrate an ability to talk at moderate length on any given topic. <\/p>\n
You want five minutes on soybeans? I can give you seven minutes on soybeans. Here’s the outline.<\/p>\n
\nThe soybean is a legume native to East Asia<\/li>\n Edible bean with many uses like soy milk, soy sauce, tempeh<\/li>\n Cheap source of protein for animal feed<\/li>\n Flowering is triggered by day length<\/li>\n Bees like them because they are high in sugar content<\/li>\n The fruit grows in clusters of three to five<\/li>\n One of the top staple foods in terms of major nutrients<\/li>\n Brazil produces more soybeans than us, but no one else does<\/li>\n The Dakotas, Minnesota, Iowa, Nebraska, Missouri and Illinois are our top producers<\/li>\n Research suggests there’s a slight health benefit to soy consumption<\/li>\n<\/blockquote>\n Soybeans, as a topic, was where it started. Do you know a topic? Can you sell your topic? Can you make a metaphor from it? Can you sell the metaphor? <\/p>\n
I was never an extemporaneous speaker. I was barely a prepared speaker, but I like to learn and be prepared for the extemporaneous things. It seldom comes up, but at some level, it’s a decent enough party trick. (But if you do it frequently, you’ll be in the sad lonely corner of the party.) <\/p>\n
At any rate, I set out, in that drive thru line on Saturday, to see if I could do a few minutes on the rear window wiper. Turns out I could. <\/p>\n
But! <\/p>\n
This evening, in the parking deck, I saw this, and realized the entire argument was just right here. <\/p>\n
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