This is a store sign …
Specifically for a restaurant. Potbelly Sandwiches, to be exact. But when I see things like this I always think there’s an art form we haven’t explored yet. Shadow art exists, to be fair, and they even call it shadow art. You’d think that would be both obvious and maybe too ominous, but it exists.
Maybe this is isn’t about art, but about advertising. You could change your messaging without repainting your canvas.
